Real Results fromDigital Transformation
Explore case studies showcasing measurable business impact through data-driven strategies, intelligent automation, and digital innovation.
Case Studies
Client
Westpac Group
Challenge
As smartphones reshaped consumer behaviour, Westpac faced a clear imperative: shift millions of customers from traditional banking channels to digital-first experiences. Digital adoption lagged behind targets, internal silos lacked ownership across digital initiatives, reporting was disconnected with underutilised analytics, and employee awareness was fragmented with inconsistent in-branch support.
Results
+62% growth in active mobile customers in one year, 1M+ mobile banking users reached ahead of schedule, 30% of all online sessions moved to mobile within 12 months, 44% increase in 'on-the-spot' activations, 20k/month call reduction, employee mobile usage doubled to 55% penetration, 21% increase in active digital customer base during Drive Online campaign. Westpac achieved the highest customer satisfaction score for mobile banking among peers, with 8 in 10 customers citing ease of use.
Client
Westpac Group
Challenge
With Workforce Revolution a key strategic priority, Westpac needed to rapidly develop new data analytical capability to improve employee experience and workforce management across the entire employee lifecycle.
Results
Successfully delivered diagnostic, predictive and segmentation models, commenced HR Reporting Transformation program, and established Enterprise Data Governance for Human Resources. Recognized as finalist for Teradata EPIC Awards 2016 for Analytical Excellence.
Client
Floodlight Analytics (Media Interview)
Challenge
Demonstrating how to successfully transfer award-winning analytics expertise from Financial Services to the hospitality industry while building a data-driven restaurant business.
Results
Successfully migrated from corporate analytics to running a popular, award-nominated hospitality business that became a Sydney food scene sensation, proving the power of data-driven decision making across industries.
Client
Momo Bar (Hospitality)
Challenge
A fragmented ecosystem with 7 separate ordering systems, requiring 30-35% of orders to be manually re-keyed, resulting in operational inefficiency and a poor customer experience.
Results
Achieved a 15% increase in average order value, shifted 55% of all orders to self-service, and reduced manual order entry by 33%, creating one of Australia's most digitally enabled QSR concepts.
Client
Sydney Morning Herald
Challenge
Sydney Morning Herald requested expert analysis on the post-COVID recovery of the Sydney hospitality industry, specifically the dramatic 398% revenue surge in bars.
Results
The published interview showcased thought leadership on industry disruption, highlighting how leveraging digital and data allowed businesses to achieve peak performance results despite the challenging market conditions.
Client
Westpac Group
Challenge
Westpac needed to understand and predict employee stress patterns affecting 45% of Australians experiencing work-related stress, costing companies billions in healthcare and missed work days.
Results
Successfully predicted employee distress events with high accuracy, enabled proactive interventions, created Tableau dashboards for management, and established data-driven employee wellbeing programs that helped employees 'be their best selves at work'.
Client
Transportation & Logistics Sector
Challenge
A significant multidisciplinary roadmap throughout the end-to-end business value chain requiring comprehensive digital transformation and business performance improvement across all operational areas.
Results
Complete end-to-end digital transformation delivering measurable improvements across brand strategy, customer relationships, operational efficiency, compliance frameworks, workforce management, financial controls, and data-driven decision making.
